Rising consumer inclination toward plant-based products and an increase in health-conscious across the world are the main factors boosting the demand for mushroom powder. Mushroom Powder Consumption Analysis (2017-2021) Vs. Mushrooms are completely devoid of cholesterol, sugar, dairy, and gluten, and have extremely low calorie, salt, and fat content. Additionally, they contain large amounts of vitamins, minerals, dietary fiber, antioxidants, and other potent immune boosters known as beta-glucans. Thus, shifting consumer preference toward consuming food products with high nutritional value is expected to drive the consumption of mushroom powder. Apart from food, mushroom powder is gaining importance in other applications such as in nutraceuticals, beverages, and cosmetics products. It has high medicinal properties and is treated as a natural ingredient that contains natural bioactive compounds. Several health-promoting nutrients, such as a large list of antioxidants, prebiotic fibers, amino acids, and micronutrients, can be found in one scoop of a powdered mushroom mixture.

It is nutrient-dense in its compressed form. As per this latest study by Persistence Market Research, the global market for mushroom powder is expected to exhibit significant growth at a CAGR of 6.3% over the next ten years. What Opportunities & Roadblocks Await Mushroom Powder Suppliers? Umami is defined as the fifth taste apart from sour, sweet, salty, and bitter. It is gaining acceptance among consumers. It is found in minimal sources such as mushrooms, cheese, seaweed, and others. The addition of mushroom powder in food products can generate an umami taste, which has led manufacturers to increase its usage in their food product offerings. Demand for spice mixes, instant soups, ready-to-prepare meals, and other convenience food is increasing among millennial consumers as such products fit well into their lifestyles. Adding mushroom powder to these food products ensures the incorporation of an umami taste as well as makes the product more appealing to health-conscious consumers, as mushrooms are perceived as healthy and natural ingredients that contain a large number of amino acids.

Consumers across the world show a habitual preference for convenience food products to save time without compromising on nutrition. The growing intensity of on-the-go consumption coupled with the rise of health & wellness trends are changing consumer eating habits and product preferences. Mushroom powder is full of medicinal and functional properties such as strengthening the bones and teeth, reducing the risk of cancer, and others. Additionally, mushroom powder can also be used as a taste enhancer in food products, especially for consumers who have been recommended to reduce salt content in their food. Consumers are willing to try new colors and textures of exotic mushrooms, which is expected to drive demand during the forecast period. Mushroom products have long been utilized as dietary supplements and food additives in the form of capsules, extracts, and powders. They have also entered into various consumer product categories such as lotions, loose powder, etc. High consumer demand for products that are viewed as healthy, organic, and environment-friendly is driving an increase in the market for cosmetics with natural and/or organic ingredients.

Several mushroom components have strong anti-inflammatory and antioxidant qualities and are widely used to treat aesthetic issues such as fine lines, wrinkles, and uneven tone & texture. Manufacturers are creating a natural line of cosmetics that contain the preservative chitin, which is obtained from mushrooms and works as a natural preservative. If you loved this post and you would love to receive more details relating to Supplier of shiitake mushroom extract powder for beverage Ingredients kindly visit our own web-site. It is well known that a variety of mushrooms and the components they contain are beneficial for the skin and hair. This will help the development of the cosmetics industry and increase the application of different varieties of mushrooms. Other components such as polysaccharides, proteins, phenols, and other anti-irritant and antioxidant compounds in mushrooms stimulate the skin’s natural renewal processes. For instance, shiitake mushrooms are used as a skin-rejuvenating component in Aveeno's Positively Ageless body lotion, while Cordyceps Sinensis powder and Chaga mushroom powder (Inonotus obliquus) are found in Lauder's Re-Nutriv Sun Supreme Rescue Serum. Although the mushroom market experienced rapid expansion in recent years, manufacturers, distributors, and retailers still need to work on improving the consumer knowledge and business-to-consumer marketing of mushroom powder to customers.